Using 'Use': Pragmatic Consequences of the Metaphor of Culture as Resources

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Date
2010
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SAGE PUBLICATIONS LTD
Abstract
In this essay I comment on the paper by Gillespie and Zittoun (2009). I argue that the metaphor of culture as a set of resources entails that there be an agent with a certain purpose, whose action converts something into an instrument. In this sense, the metaphor is cryptointentionalist. This arises from the fact that every use of a cultural resource is an action, that is, something done with intention. I also argue that being aware of this intention is part of the basic condition for understanding human action. I analyze the problems of cultural psychology in adopting intentionalist terminology, showing that this rests on the inclusion of a dyadic conception of meaning for a considerable part of the field. In contrast, the adoption of a triadic conception of meaning-e.g., C.S. Peirce's semiotics-avoids the difficulties of integrating social meaning with personal intentionality. I question Vygotsky's inherited sign/tool distinction, arguing that it poses a problem for the analysis offered by Gillespie and Zittoun. Finally, I recommend making an explicit connection between phenomenological descriptions of human action and the culture-psychological concepts concerning the internalization of cultural resources.
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Keywords
intention, metaphor, modes of use, semiotics, sign, tool
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