Seriously Engaged Consumers : Navigating Between Work and Play in Online Brand Communities

Simple item page
dc.contributor.authorOrdovás de Almeida, Stefânia
dc.contributor.authorScaraboto, Daiane
dc.contributor.authorDos Santos Fleck, João Pedro
dc.contributor.authorDalmoro, Marlon
dc.date.accessioned2020-11-25T17:37:09Z
dc.date.available2020-11-25T17:37:09Z
dc.date.issued2018
dc.format.extent14 páginas
dc.fuente.origenConveris
dc.identifier.doi10.1016/j.intmar.2018.05.006
dc.identifier.issn1094-9968
dc.identifier.issn1520-6653
dc.identifier.urihttps://doi.org/10.1016/j.intmar.2018.05.006
dc.identifier.urihttps://repositorio.uc.cl/handle/11534/49266
dc.language.isoen
dc.pagina.final42
dc.pagina.inicio29
dc.revistaJournal of Interactive Marketinges_ES
dc.titleSeriously Engaged Consumers : Navigating Between Work and Play in Online Brand Communitieses_ES
dc.typeartículo
dc.volumenVol. 44
sipa.codpersvinculados1011434
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
Seriously Engaged Consumers - Navigating Between Work and Play in Online Brand Communities.pdf
Size:
529.72 KB
Format:
Adobe Portable Document Format
Description:
Download
Collections
Artículos de revistas